Makers of award winning nutrition products, Pulsin’, has appointed consumer PR agency SAIBR to launch its new range of healthy, wholesome oat bars made with real fruit and natural ingredients.
Targeting parents looking for healthy snack alternatives and ideas for lunchboxes, Pulsin’ is working with SAIBR PR as they enter the children’s snack market, to help raising awareness and brand advocacy amongst mums.
Says Steff Parker, Marketing Manager, Pulsin’: “SAIBR’s credentials in parenting PR and history working with global family food brands means they are in a prime position to help us communicate to parents and promote healthier food choices for their kids”.
Says Bridget Jacottet “Working with Pulsin’ is a fantastic opportunity for SAIBR. Our expertise is in reaching mums, combined with our background in health and nutrition, makes us ideal partners to launch Pulsin’s Kids Fruity Oat Bars.”
Founded in 2007 Pulsin’ has developed award-winning nutrition products, including protein snack bars, brownies, powders and organic fruit bars under the Pulsin’ and Beond brands. All Pulsin’ products are suitable for vegetarians, and are formulated without sugar, wheat or gluten. Many products are also vegan. Pulsin’ run their factory on 100% renewable energy from Ecotricity, an ethical company who reinvest a large proportion of their profiles in developing wind turbines to provide more green electricity for the grid. www.pulsin.co.uk